first published in the November 2024 Equiery
A recent study conducted by Dr. Stephen S. Fuller, University Professor Emeritus at George Mason University, revealed that the 2023 Capital Challenge Horse Show and 2023 Washington International Horse Show collectively generated over $24.5 million for Prince George’s County. Both shows take place at the Show Place Arena at the Prince George’s Equestrian Center in Upper Marlboro.
“The infusion of nearly $25 million into our local economy is indicative of our commitment to promoting equestrian excellence while strengthening our community’s vitality,” said PG County Executive Angela Alsobrooks in a September 26 press release. She added, “These events bring visitors from across the nation and beyond, showcasing the best of what our county has to offer.”
Key economic highlights include:
- Total Direct Outlays: An estimated $17.1 million was directly spent by the horse show and its attendees.
- Total Economic Impact: The overall economic impact reached approximately $24.6 million, reflecting a multiplier effect of 1.435, which means every dollar spent generated an additional $1.44 for the local economy.
- Job Creation: Together, both shows supported 156.3 full-time equivalent jobs with about 101.6 of these positions held by PG County residents.
- Personal Earnings: Local workers benefitted from $5.25 million in new personal earnings due to the spending associated with the combined horse shows.
In 2023, the CCHS hosted 1,437 horses from 48 states as well as several countries. About 96% shipped in from outside of Maryland. The 2023 WIHS had 487 horses with 91% shipping in from other states and countries. WIHS attracted an estimated 15,000 attendees in 2023.
Check out the November 2024 print edition for photos and stats from this year’s Capital Challenge Horse Show and stay tuned for the December 2024 print edition for a recap of this year’s WIHS.
